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Marketing strategists search for a solution to AI’s all-too predictable outputs

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Digiday

Marketing strategists search for a solution to AI’s all-too predictable outputs

Marketing strategists embracing tools are finding AI’s penchant for predictability puts a ceiling on their usefulness. But the search for a solution prompts questions over how much they should rely on the machines.

Marketing strategists search for a solution to AI’s all-too predictable outputs

Marketing strategists embracing tools are finding AI’s penchant for predictability puts a ceiling on their usefulness. But the search for a solution prompts questions over how much they should rely on the machines.

Digiday

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